Sony and Nintendo Console Sales Decline Amid Rising Memory Chip Costs, Digi Mart USA News: Sony and Nintendo have recently reported rising profits. Yet an important business segment is struggling with sales at both companies.
PlayStation 5 sales fell 35 percent in the third quarter of 2026, while Switch 2 sales dropped 41 percent. Both consoles are currently selling poorly.
According to the source, the blame lies with the AI boom, which has driven up the cost of memory chips significantly. As a result, all major console manufacturers have been forced to raise prices, according to a separate Statista chart.
Despite the rising profits, concern among company leadership appears limited. Sony has even raised its annual forecast.
Nintendo is relying on the upcoming holiday season and continued strong software revenue.
