Mexico new vehicle sales October 2026, Digi Mart USA News (Mexico): New car dealers in Mexico recorded their most active month of the year in October, selling 137,438 units. According to preliminary data from Inegi, that figure is 3.1% higher than the same month last year.
October’s volume exceeded January’s 132,217 units, which had been the highest monthly result of 2026 until now. Year to date, sales of new light and medium vehicles total 1,287,268 units, a 4.8% increase compared with the first 10 months of last year, and the largest figure since Inegi began this count.
The Inegi count excludes several automakers that do not publish monthly results, including Tesla and several Chinese brands such as BYD. Experts estimate BYD sells more than 5,000 units per month and has a larger market share than its compatriot MG.
Several automakers posted double-digit sales increases last month. Geely sold nearly 4,400 vehicles, up 75.8% from last year, and has accumulated 40,310 units in 2026, a 164% increase over the first 10 months of 2025.
The brand is close to catching Ford in market share.
Hyundai rose 15.7% to 5,314 units in October, bringing its year-to-date total to nearly 45,700 vehicles, up 6.2%. Mazda increased 12.4% to 10,436 units, with more than 89,000 vehicles sold this year, a 5.6% gain.
Kia reported 10,401 units sold in October, up 10.3%, and has delivered just under 92,500 vehicles year to date, a 2.1% increase.
The market leaders also performed well, though with single-digit gains. Nissan sold 24,512 vehicles, up 8%.
The market leader by volume posted marginal year-to-date growth of 1.1%, with 221,592 units sold. General Motors ranked second, rising 9.8% to nearly 18,000 vehicles in October, and has sold 164,572 units this year, up 3.5%.
Volkswagen sales fell 6.4% in October to 14,286 units, including subsidiaries Audi, Porsche, Bentley and SEAT. The German automaker has sold 140,237 units year to date, a 1.5% increase.
Toyota reported a 12.4% decline after selling just under 10,500 vehicles in October, and has delivered 104,770 vehicles this year, 2.4% above last year.
